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Lasher Tools Case Study

Client: Lasher Tools

Category: PPC (Adwords)

This campaign was run over 12 months.

The Project:
Lasher Tools is not only the leading manufacturer and supplier of quality hand tools in the Gardening, DIY, Agriculture, Construction and Mining Industries in South Africa, but we are also the only local manufacturer of hand tools.

Lasher Tools had never before done Adwords and so iShack Innovation Consultancy was brought in to build and manage a campaign which was designed specially for Lasher Tools. The goal of this campaign was to help generate impressions, conversions and website clicks.

What we did:
iShack implemented an Adwords campaign to boost the number of impressions, conversions and website clicks.

Over the time that iShack ran their Adwords campaign:


  • Impressions: 6,129,723
  • Clicks: 27,392
  • Conversion Rate: 115.88%
  • Conversions: 31,751

The results
A 100% satisfied client, iShack provided and disclosed the full Adwords campaign with reporting and feedback at the end of the campaign.

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    More than 100 satisfied customers since 2005

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    What our clients say about us

    We have worked with many SEO companies until we found iShack. Richard & his team deliver on what they promise and takes initiative to go the extra mile. It's good to know that our SEO is taken care of and they help us understand the process. Thank you guys!

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    iShack has been an extremely valuable asset and has provided outstanding results for our Search Engine Optimization purposes. Their professionalism and personal touch has made our experience with them amazing

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    iShack has helped Dodo's implement online strategies using both paid and unpaid techniques. This has taken us into a new world of digital advertising and has allowed Dodo Shoes to build brand awareness and compete in the digital sphere.

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    +27 82 823-8618

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    iShack Innovation Consultancy CC
    Registration: 2005/030329/23